Business Core (49 hours*) and Other Required Courses for B.B.A. Degree
All majors in the B.B.A. degree must complete the following courses:
- AC 2503 - Financial Accounting
- AC 2513 - Managerial Accounting
- BA 3403 - Enterprise Systems,Reporting and Visualization
- BA 3703 - Business Communication
- BA 3803 - Business Values
- BA 4503 - Business Strategy
- EC 2413 - Principles of Microeconomics
- EC 2403 - Principles of Macroeconomics
- ENT 2503 - An Introduction to Business
- FI 2503 - Business Analysis, Techniques and Tools
- FI 3503 - Principles of Finance
- MA 2183 - Elementary Statistics
- MG 3503 - Leading and Managing People
- MG 3613 - Legal Aspects of Business I
- MG 4813 - Data Driven Decision Making
- MK 3503 - Principles of Marketing
- OSCM 3503 - Operations and Supply Chain Management
- UN 1321 - Personal Finance
Select three hours from the following international courses:
- BA 3603 - Fundamentals of International Business
- AC 4803 - Global Business, Culture, and Travel to [insert destination]
- FI 4803 - Global Business, Culture and Travel to [insert destination]
- MG 4803 - Global Business, Culture and Travel to [insert destination] or
- MK 4803 - Global Business, Culture and Travel to [insert destination]
Note:
* There are 49 hours in the business core. EC 2403 and MA 2183 are also included in the general education requirements.
Total hours required in addition to B.B.A. requirements: 21
Specific courses required:
- MK 3533 - Marketing Management
- MK 3733 - Marketing Strategy
- MK 4533 - Marketing Research and Plans
- MK 390V - Internship in Marketing
Concentration courses - Choose 2 of the following:
- MK 3403 - Strategic Internet Marketing
- IT 2223 - Web Application Development I
- MK 3453 - Social Media Marketing
Three hours from:
Marketing (MK), Information Technology (IT except 1000 and IT 2043), Art (AR), Communications (CO, except CO 1003), or EN3123 ST: Social Media. Students should consult a departmental advisor in course selection.