The unique mission of the College of Business is to equip future business leaders with both professional skills and a strong sense of integrity. For 120 years, it has been the purpose of the college to teach our students how to do things right and to challenge them daily to consider what the right thing to do should be in each and every demanding circumstance of business and life. The college takes as its mission the words of Psalm 78:74: “And David shepherded them with integrity of the heart; with skillful hands he led them.”
Lipscomb offers the Bachelor of Business Administration (B.B.A.) degree for its business majors.
Majors are offered in:
The management major provides concentrations in corporate management, entrepreneurship, human resources, information and technology management, international business, social entrepreneurship, supply chain and sustainability management. Marketing majors can choose to concentrate their studies in one of four areas - corporate marketing, digital marketing, marketing for entrepreneurs, and professional sales. With the marketing-graphic arts major, students will typically develop a portfolio of graphic design work that they can present to prospective employers to demonstrate their capabilities.