Lipscomb University’s advertising graduate programs are designed for ethical, creative advertising and marketing professionals who want to advance their careers to the next level. Through these programs, you can learn the strategies, techniques, theories, methods, channels and modalities of advertising for a wide variety of applications. Whether promoting a brand, product or service in the local, national or global marketplace, creating support for a good cause or shaping public opinion, the advertising graduate program provides you with the advanced training necessary to become an advertising expert.
Available on our Nashville campus and Austin Center location, both the Master of Arts in Advertising and graduate certificate programs are offered in a hybrid format with a blend of online and on-campus courses.
Learn More about the Master of Arts and Graduate Certificate Programs in Advertising
Do you envision yourself working as a creative advertising professional? Earn a master’s degree or a graduate certificate in advertising to excel in the competitive, ever-changing world of marketing and communications. Apply today or request information to learn more about Lipscomb’s advertising graduate programs.
Why Choose Lipscomb University’s Advertising Graduate Programs?
Advertising is a multi-trillion-dollar economic engine at the center of the global economy and a primary means of advocacy, influence and social issue persuasion. The professional communication field of advertising is at the forefront of innovation in individual behavior, technology and society.
With hands-on learning, global experience and renowned faculty, Lipscomb University’s Advertising graduate programs develop your strategic and creative thinking abilities to succeed in the ever-changing marketplace.
Ready to apply to Lipscomb University’s advertising program? Let’s get started. We’re here to help at every step. Applicants to the program must hold a bachelor’s degree from an accredited institution and submit the following for admission review and enrollment:
- Completed and submitted an online application
- $50 non-refundable application fee
- Official college transcripts from all previously attended colleges and universities (including graduate, if applicable)
- Two letters of reference
- Goals statement describing career aspirations
- Interview with faculty (on-campus, virtually, or by phone)
- For transcripts, electronic copies can be emailed directly from your undergraduate institution to firstname.lastname@example.org.
If you are having a hard copy mailed, have it sent to:
One University Park Drive
Nashville, TN 37204
Prior coursework and experience in communication, including advertising, public relations, mass communication, or communication social sciences are desirable but not required.
- Priority deadline for Fall 2021: June 1 with decisions released on June 10
- Final deadline for Fall 2021: August 1
Please note: You may submit your application and required materials prior to the priority deadline, and interviews are conducted on a rolling basis.
Lipscomb University’s advertising certificate program contains 15 credit hours of courses, and the master’s degree program consists of 36 credit hours of study which students can complete in as little as one year.
*Completing the Master’s in Advertising program in one year requires full-time study (12 hours) for three consecutive semesters including summer.
Master of Arts in Advertising Courses
The master’s program courses focus on critical areas including advertising functions and strategies, ad campaign management, communication theories, consumer behavior, advertising regulation and ethics, advertising in new media and mass communication, and leading-edge insights into persuasion and influence.
Students must complete 30 credit hours of core courses, advertising requirements and elective courses. In addition to the theoretical coursework, the Master of Arts in Advertising program includes a 3-credit-hour experiential requirement for an internship and externship. To earn your master’s degree, you also need to complete the final three credits with a thesis or an additional final course as a capstone for the degree.
Graduate Certificate in Advertising
The certificate program courses are designed to help you harness essential advertising and communication skills in a short period of time. Through 12 credit hours of required courses, you can learn effective advertising strategies, consumer behaviors and account management. In addition, with a 3-credit-hour elective course, you can continue building on your expertise in a subject that interests you the most.
Tuition & Aid
Lipscomb University’s world-class education is a smart investment for your future. Whether you attend the advertising programs in Nashville or Austin, the program tuition is $1,030* per credit hour. You can also apply for financial aid to reduce your cost of attendance. Learn more about our financial aid options:
*Note: Graduate tuition rates may increase annually, effective at the start of the summer term.