About Lipscomb
Communications & Journalism Major: Organizational Communications & Public Relations
B.A. degree program
Total hours required = 53-55
| All Communication Majors = 18 core hours |
Hours | |
| 1014 | Ethical Communication in a Digital World (3 classroom hours + 1 lab hour) | 4 |
| 2134 | Persuasion & Advocacy (3 classroom hours + 1 lab hour) | 4 |
| 2144 | Writing & Storytelling Across Media (3 classroom hours + 1 lab hour) | 4 |
| 3013 | Cross-Cultural Communication | 3 |
| 3023 | Communication Law & Regulation | 3 |
| Public Relations core (required by PRSSA) = 16 hours | Hours | |
| 3064 | Public Opinion & Reputation Management Research | 4 |
| 3703 | Introduction to Public Relations | 3 |
| 3723 | Public Relations Writing | 3 |
| 4013 | Internship in Public Relations or Organizational Communication | 3 |
| 4803 | Capstone in Public Relations or Organizational Communication | 3 |
| (Track Option: Focus in Public Relations = 13 hours) |
Hours | ||
| 1411 | Digital Photo Mechanics I (Art) | 1 | |
| 1722 | Adobe Creative Suite (Art) | 2 | |
| 2614 | Reporting the News I | 4 | |
| 2703 | Organizational Communication | 3 | |
| 3503 | Principles of Marketing (Marketing) | 3 | |
| (Track Option: Focus in Organizational Communication = 15 hours) |
Hours | |
| 2703 | Organizational Communication | 3 |
| 3053 | Leading Teams | 3 |
| 3503 | Principles of Managment (Marketing) |
3 |
| 4003 | Communication & Leadership | 3 |
| 4043 | Negotiation & Relationship Management | 3 |
| Electives (advisor recommended based on student career goals) = 6 |
Hours | |
The major field writing requirement is satisfied by completing any two of the following courses with a grade of "C" or above: Communication 2633, 2643, 3203, 3673 or 4993.